New Delhi, June 12, 2025 — In celebration of World Music Day 2025, Sony India has introduced a limited-time promotional campaign offering attractive discounts on a wide selection of its audio products. The offer, which began this week, will be valid until June 20, providing customers with an opportunity to purchase premium sound devices at reduced prices.
The promotion includes deals on a variety of Sony’s best-selling audio equipment such as wireless headphones, Bluetooth speakers, true wireless earbuds, and home audio systems. Among the highlighted products are the WH-1000XM5 headphones, WF-C700N earbuds, and the SRS-XB100 portable speaker, all of which have received positive reviews for their performance and sound quality.
The discounts are available through multiple sales channels, including Sony Center outlets, the company’s official e-commerce platform ShopAtSC.com, and leading online retailers like Amazon and Flipkart. Consumers can also avail of EMI options, instant cashback offers, and exclusive bundle deals during this promotional period.
In a statement, Sony India expressed its intent to make high-quality audio more accessible in line with the spirit of World Music Day. “Music is a universal language, and this celebration allows us to bring superior sound experiences closer to our customers,” the company noted.
One of the key products in this sale, the WH-1000XM5, features advanced noise cancellation technology, long battery life, and superior audio clarity. It caters especially to audiophiles, remote workers, and frequent travelers. Similarly, Sony’s portable Bluetooth speakers, such as the SRS-XG300 and SRS-XP500, are being offered at discounted prices, appealing to users who enjoy music on the move or at social gatherings.
The initiative reflects a growing market trend in India, where demand for personal audio gadgets has surged due to rising music streaming consumption, podcast popularity, and work-from-home lifestyles. Sony’s World Music Day campaign aims to tap into this demand while reinforcing its presence in the competitive audio segment.
Sony India has previously aligned product promotions with key festivals and global observances. The World Music Day offer continues that strategy, focusing on creating value-driven deals around significant occasions.
The promotional campaign will conclude on June 20, just ahead of World Music Day, which is observed annually on June 21. Consumers interested in upgrading their audio gear or exploring Sony’s premium range are encouraged to make their purchases within the offer window.