Approximately 10% of Housing.com users actively utilise the chat functionality
Mumbai, April 23, 2025: Housing.com, recognized as India’s leading digital platform for real estate, is further enhancing its user-centric approach with a cutting-edge communication feature—‘Housing Chat’. As a pioneering solution within the Indian PropTech space, this tool enables direct conversations between property seekers and sellers, offering an intuitive and transparent communication channel. Over the past year, this chat feature has experienced explosive adoption, growing from just 20,000 users and 25,000 monthly sessions to more than 400,000 active users and over 1 million sessions each month.
In an era where digital convenience and immediacy are paramount, modern users demand seamless, frictionless experiences across every touchpoint. Responding to this need, ‘Housing Chat’ has emerged as a crucial part of the user journey on the platform—be it for buying, selling, or renting. By offering real-time, hassle-free communication, it helps build confidence and transparency between stakeholders, enhancing trust in one of life’s most important transactions.
Simon Hope, Chief Product Officer at Housing.com, shared his thoughts on the evolution: “A home is more than just a space—it’s deeply tied to personal aspirations and family life. We realize every visitor comes with unique needs and expectations. That’s why personalization is at the core of everything we do, and Housing Chat is a reflection of this ethos—connecting users directly with property owners in a highly contextual and meaningful manner.”
Adding a technical perspective, Abhishekh Makkar, the company’s Chief Technology Officer, elaborated: “Our vision has always revolved around simplifying and enriching the property transaction journey. By embedding chat functionality directly within the platform, we’ve built an intelligent, responsive experience that aligns with the evolving behavior of today’s digital-first property seekers.”
Riding on the momentum generated by Housing Chat’s success and the broader industry shift toward generative AI (GenAI) tools, the company is actively working to enhance the feature with even more sophisticated capabilities. These include improving regional language support and delivering deeper personalization to serve users more effectively.
With an eye toward the future, Housing.com remains firmly committed to revolutionizing the online property search landscape. Through continuous innovation and customer-centric upgrades, the platform strives to provide a smooth, transparent, and highly engaging experience for home buyers, sellers, and renters across the country.
For further information: Sachin Kulaye 9867036368, Value360 Communications.
