The newly launched seventh-generation foldable smartphones have recorded 210,000 pre-orders within just 48 hours of their release, the company announced in an official statement. This figure nearly equals the pre-orders achieved by the flagship Galaxy S25 series earlier this year, marking a significant milestone for foldable devices in the premium smartphone segment.
The surge in demand highlights the increasing consumer interest in foldable technology, once viewed as a niche innovation. With major improvements in design, durability, and software functionality, the seventh-gen foldables appear to have successfully addressed previous concerns and positioned themselves as serious contenders in the high-end smartphone market.
The company stated that the record-breaking response was driven by several key upgrades, including a more compact hinge mechanism, enhanced display quality, and AI-powered features. Two variants were introduced—one book-style foldable focused on productivity and multitasking, and a clamshell model designed for portability and style.
Attractive launch offers such as trade-in bonuses, complimentary accessories, and limited-time discounts are also believed to have contributed to the strong pre-order performance.
“Foldable smartphones are no longer experimental. They are fast becoming the new benchmark in premium mobile devices,” a company executive said. “This generation delivers on both innovation and usability, and the consumer response confirms that.”
Industry experts see the development as a pivotal shift in smartphone trends. Market analysts forecast that foldable devices could make up as much as 30–40% of the premium smartphone segment by 2026, as more manufacturers invest in flexible display technologies.
The seventh-generation models are powered by next-generation chipsets, feature high refresh rate displays, and offer camera systems optimized for multiple modes, including Flex Mode for hands-free usage and multitasking windows.
The close competition between the foldable lineup and the Galaxy S25 series, a traditional bestseller, signals that consumer preferences may be evolving more rapidly than previously expected. It also sets the stage for intensified competition among major brands in the foldable space in the coming years.
With foldables now commanding attention on par with conventional flagships, industry observers believe the format is poised to become a dominant force in the global smartphone market.
